Friday, August 6, 2010

SMART just got SMARTER!!!

Has the nail been banged hard on its head?? well Ford think it definitely has..the all new "FIGO"..tremendous 25000 bookings within just 100 days of its launch. Given the fact that all the other segments which it is in are not doing very well, the overall sales volume has increased 235% YOY. sure would not have excited or thrilled the pure CAR enthusiasts given the car specifications, but given the "practicality" aspect in the still maturing indian market this has personified VFM (value for money)..goal scored surely!!!!!!!!

Wednesday, August 4, 2010

Toyota - pioneers of automobile manufacturing, globally the No.1 player with the best selling model of the COROLLA. Championing techniques like TQM, JIT, Lean Manufacturing and what not...recent launch by them in our country - "Corolla Altis Diesel". You know what, I think the screws are getting a little loose somewhere!! A highly underpowered engine of 89bhp which is even worse than a i20(90) being a hatchback. India agreeably is predominantly changing into a diesel market. 2 consequences from this debacle i can see - 1) diluting the brand "Corolla Altis" which is being sold as a premium sedan comparable to the Civic etc... 2) not establishing the foundation for their upcoming small car launch of the "ETIOS"..watch out for that space guys!!!!!!!!

For starters i hope this was fine......